The Fight Mafia is taken a break from its “Organized Grind” to join a fight of a different kind known as breast cancer. Cancer in the breasts is the fifth most death related cancer worldwide. Contributing to the fight against breast cancer, The Fight Mafia releases a super simple breast cancer aware t-shirt with their logo and a pink ribbon prominently displayed on the front of a soft white tee. The Fight Mafia will make a donation to a choice charity from a portion of the t-shirt sales. Let’s join in on the FIGHT!

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Canada’s premiere MMA fight gear brand The Fight Mafia has released a new pair of shorts for sponsored debuting fighters Ross Pearson and Andre Winner (champion name) at this weekends UFC 105 event in jolly ole’ England.  Ross Pearson is paired up against Aaron Riley and Andre Winner finds himself up against The Crazy Cuban, Rolando Delgado. The fight shorts are a first for The Fight Mafia and are available in both red and white colorways. Made of 100% polyester, the shorts are currently available at The Fight Mafia website.

In our first ever interview, we persuade Noel Brooks, President of The Fight Mafia fame, to give us a few minutes out of his hectic schedule to answer a few questions about one of Canada’s premiere MMA apparel companies. The fight Mafia has sponsored top fighters like Sam Stout, Nate Quarry, The Diaz Brothers, Akiyama  and Dan Hardy.

Gymtops: How did The Fight Mafia get started?

Noel Brooks: People are generally surprised when I tell them. I have always been a huge fan of MMA and the UFC in general and have been interested in the sport since the early days. After watching on TV for well over a decade, I decided to travel to my first live event. That event was UFC 77 Hostile Territory in Cincinnati, Ohio and still to this day it is the most memorable event my eyes have ever seen. I was in awe of the whole weekend and I couldn’t believe how many MMA superstars I was able to meet just walking the streets of Cincinnati. One of those fighters being UFC Light-Heavyweight Houston Alexander.

After the event and one of the best weekends of my life, I returned home to Canada and researched on the internet some of the fighters I had met. At that time I stumbled across Houston Alexander’s official website and decided to email him. I stated that we had met in Cincinnati and I was interested in producing an entrance shirt for him which of course was a lie, but it was all I could come up with in order to possibly get a reply. I always had a fascination with MMA apparel especially the entrance shirts. My closet is full of fighter entrance shirts that have caught my eye.

One of my favorite parts of MMA events has always been what entrance music the fighters are going to choose and what kind of cool shirt are they going to come out wearing. A couple weeks went by since I sent the falsified email and I basically forgot all about it. Then one day I was resting in bed when my girlfriend woke me up stating that Houston Alexander was on the phone! I was shocked! He gave me his phone number and asked me to call him back later on that night. I rehearsed what I was going to say for a few minutes and called him back that night and basically faked being a MMA apparel company and said I was going to send him some gear and hopefully be able to provide him with his entrance shirt for his next fight. I was star struck and totally out of my element. After I hung up the phone, I basically saw this as an opportunity to start my own MMA apparel company which would be a dream come true for me. I quickly started to design a logo and came up with a name. Once I had a logo that matched well with the name I chose, I quickly put together a shirt design and had about 20 shirts made at a local screen-printing shop. The shirts were terrible! They were of such bad quality that I was truly embarrassed of them and figured I had really messed up. I virtually had no money to make any more shirts to improve on the ones I had already produced so I decided to send them to Houston anyways. Lets just say I have never heard form Houston since but I still keep his phone number just in case. Things have really changed since then but that’s how The Fight Mafia got started!

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The awesome guys over at The Fight Mafia sent us an e-mail today showing their support for Gymtops.com by putting our logo on a pair of Shonie “Mr. International” Carter’s satin, pink Muay Thai shorts. How awesome is that? Shonie has a fight this weekend in Aruba at Vendetta Fighting Championships against Derrick Noble which will show on HDNet Fights. In case you didn’t know, Shonie is the former WEC Welterweight Champion, a UFC veteran and was a contestant on season four of The Ultimate Fighter. Once again, thanks Shonie and The Fight Mafia for their support.

Check out the front of the shorts

Nate Quarry and The Fight Mafia has teamed up to deliver Nate’s UFC Fight Night 19 walkout tee in which Quarry is up against Tim Credeur who is on a six fight winning streak. The heavily branded, duo colored tee includes logos from Quarry’s sponsors (NuVasive, AND1)  embedded on the front and back of the shirt with “Nate Quarry” written on the right sleeve. A dragon graphic embraces the front of the tee and a spine adds a different touch to the back. Check out The Fight Mafia website for more details.

Canada based MMA apparel bad asses The Fight Mafia just released the “Diaz Brothers” signature series entrance tees made of 100% cotton.  Nate will wear this t-shirt at his TUF (The Ultimate Fighter)  9 season finale fight against Joe “Daddy” Stevenson. Visit the Fight Mafia website for more details.

Our buddy Robert Joyner over at MMAPayout.com wrote an excellent article on the right time to dip your toe into the apparel sponsorship game. It’s an encouraging read. Check out The Fight Mafia website for more details on their products and sponsored fighters.